Innovation impact through Insight:
"I help businesses ask the right questions,

prioritise the most important challenges,

and move quickly to build people-centred

design, product & portfolio strategy"

Ben Strutt  BA(Hons) MCIM FRSA

Innovation Coaching & Consulting Partnerships

Let's create new value!

Acting as an independent design & strategy partner I can support;

  • Innovation & Ideation workshop planning and facilitation
  • Challenge statement definition 
  • FMCG/CPG, Consumer Health, and FemTech category subject matter expertise
  • Innovation method, process, and culture coaching
  • Product & Packaging design
  • Translation of market research and AI-derived thematic insight into the 'so what?'
  • Category/product road strategy review 
  • Value Proposition and Concept Creation 
  • Design & Research agency brief development and qualification 
  • Design and Strategy recruitment support 
  • Independent 121 Coaching 
  • Non-exec Directorship & Advisory 
  • Investment & aquisition candidate review
  • Business relationship development 
  • Event moderator, presenter and speaker

How I will help:

Supplementing your expert team to identify and define the most impactful insight, strategy & design intersections, build robust innovation mindset, and evidence-based product pipelines. 



Why I can help:

Independent Innovation Insight, Strategy, and Design services informed by over 2 decades of systematically defining the future. 

As a professional designer, strategist, marketer, and former Director & Board Member of an international product development agency, my perspective is founded on Client-side and Consulting partnership with over 200 Consumer and Healthcare businesses and brands, and being a key member of a focussed, hands-on executive leadership team that scaled a business from 30, to over 300 global employees. 

An advocate of multi-disciplinary innovation, I have had the privilege of travelling the globe to observe, capture and prioritize the most important human and market insights; craft strategies, value propositions and concepts; product pipelines, design specifications and novel patent applications; and build and coach the teams, processes, skills and competencies to activate successful, people-centred, product and service experiences. 

My global network extends a range of opportunities to create bespoke contract teams and pioneering commercial relationships, and make onward introductions to select, turn-key partners.



Structuring innovation opportunity, and building a high impact culture of innovation:

Structuring your business's approach to front end innovation enables you to go faster and increase success. It is the only way of repeatably delivering differentiated, people-centred design solutions, and activating authentic branded science & technology experiences. 

Structure places insight and stakeholder empathy at the heart of every decision made, connects a unique business strategy to the innovation investment prioritization process, and builds a seamless product & service pipeline that has the greatest potential to stay ahead of the competition. 

It also fosters a mindset of rapid experimentation, culture of learning from failure, and courage to push the boundaries of what may be possible.



Please get in touch to discuss how a collaboration could complement your commercial insight, strategy, and design objectives, improve front-end innovation processes, and accelerate outcomes. 

Let's talk...!

Please use the contact form to arrange a conversation about your innovation challenges & objectives!

2024 Client Testimonial:


"Our Global Product Development team has collaborated with Ben through various category strategy, concept creation and innovation capability-building challenges.

His experience of fast-moving consumer and health markets, ability to pose the right questions, and skill in structuring and facilitating innovation workshops, has helped us prioritise, achieve consensus, and enabled the team to more effectively align brands, capabilities and technologies with market opportunity. 

Our collaborations have placed the consumer at the heart of our messaging and product development decisions, as well as fill our innovation funnel with high-impact, actionable solutions - a number of which are already on their way to market."


EVP, Global Healthcare Business, Client Confidential

Share by: